Friday, September 17, 2010

Leading the Green Packaging Charge

years) in the works, and we are walking our talk by switching to a 100% post-consumer recycled (PCR) content bottle for several store-brand supplements. Our 365 brand body care items are also in 50% PCR content HDPE (high-density polyethylene) bottles as well.

Look for the leaf symbol on our Whole Foods Market brand supplements, which indicates that the bottles are made from 100% PCR PET (polyethylene terephthalate) plastic. We expect to have all of our house-brand Whole Foods Market supplement products switched to PCR packaging by late 2010.

As a leader in sustainability, we know that post consumer waste recycled materials are the way to go. They require less energy and water to produce, and they generate far fewer greenhouse gases, while diverting reusable materials out of the landfill and reducing reliance on virgin petrochemicals.



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